Elite Wellness Chiropractic

Project info
01. The Challenge: A Top-Tier Practice Hidden Online
Elite Wellness Chiropractic, a practice known for its high-quality patient care, was facing a common but significant hurdle: their online presence didn't match their real-world expertise.
Their outdated 8-page website was generating only 60-80 visits per month, making them virtually invisible to a large local market actively seeking care. This forced the practice to rely on time-consuming outreach events like spinal screenings to generate new business, a strategy that was becoming unsustainable. They needed a digital transformation that would not only reflect their premium brand but also create a predictable stream of qualified new patients.
02. The Solution: A 3-Pillar Digital Dominance Strategy
We implemented a comprehensive digital strategy to establish Elite Wellness as the undeniable market leader. This multi-faceted approach included:
- Complete Website & SEO Overhaul: We engineered a total website redesign, expanding from 8 to 61 strategically built pages. The new site is visually stunning, lightning-fast, and optimized to convert visitors into patients. This foundational work immediately boosted their organic presence.
- High-ROI Local Advertising (Google LSAs): We launched and meticulously managed a Google Local Service Ad campaign, guaranteeing top-of-page placement for the most valuable, high-intent search terms. This provided an immediate and profitable source of new patient phone calls.
- Google Business Profile (GBP) Supremacy: We enhanced their already strong GBP by optimizing all service descriptions, expanding its geographic reach, and implementing an active posting strategy to maximize visibility in the crucial Google Maps "local pack."
03. The Result: Market Leadership and Practice-Changing Growth
The implementation of our 3-Pillar strategy yielded immediate and dramatic results, transforming the practice's growth trajectory.
- 525%+ Surge in Website Traffic: The new website immediately began attracting over 500 new visitors per month, creating a consistent and powerful inbound marketing engine.
- A 29x Return on Ad Spend: With an ad spend of just $1,596, we generated 19 high-intent leads. Based on a ~$2,500 new patient value, this campaign produced $47,500 in potential revenue, proving a direct and massive return on investment.
- #1 Ranking in the Local Market: We achieved a dominant average ranking of 1.9 in the Google Maps pack, placing Elite Wellness in the top position across their entire target service area.
- Elimination of Outreach Events: The most significant business outcome was the shift from outbound to inbound marketing. As Dr. Booher stated:
"From the launch of our new website, I have been able to confidently pull away from outreach events... due to how many inbound new patients we’ve received from online! The best part is that these patients are all qualified with understanding what we do and how we work to get them healing."
- Mikala Booher, Elite Wellness Chiropractic
Before & After

